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The platform · CRM + MLS

Every listing, lead and sale in one system.

The real estate CRM brings properties, buyers, owners, portals and paperwork into one place, so nobody keeps a private spreadsheet and nothing depends on who is in the office today.

01 / Portfolio

Every property managed once. Easy, efficient and secure.

Sales, rentals and new developments live in one record per property: the information you publish and the private documents you keep, side by side.

Public and private in one place: photos, video, 360º tours and brochures to publish; nota simple, sale agreements, owner IDs and other documents kept in-house.

Entered once: the same record feeds your websites, portals and MLS, so nothing is typed twice.

Secure by design: roles and permissions control who in the agency sees what, on EU-hosted, GDPR-compliant servers with multiple daily backups.

Diagram. One property record, Villa Aurora in Benahavís, serves properties for sale, to rent and new developments. It keeps two kinds of information side by side. The public part holds details and availability, HD photos, video and 360º tours, a PDF brochure and floorplans, and the description in multiple languages, AI assisted. It is entered once and published under the agency's control to its websites, portals and the MLS. The private part holds documents such as the nota simple, the sale agreement, the owner's ID scan and the signed mandate, and is kept inside the agency, never published.

02 / Portals, feeds & websites

Edit a listing once. Every channel follows.

Push listings to 100+ portals and franchise networks, other MLSs and your websites, by XML or API. Change a price once and every feed follows. New portals are added on request.

Your website fed by XML or API, plus as many third-party sites as you need.

Unlimited languages, Cyrillic, Chinese and Arabic included.

Sold or off the market, gone everywhere: the listing disappears from every channel at once.

Diagram. One listing, a villa written in English, Spanish, German, Dutch, Swedish, Russian, Chinese and Arabic, has its price changed once from 2.450.000 to 2.295.000 euros. Distribution destinations include portals such as Idealista, Fotocasa, Kyero, thinkSPAIN, Rightmove, Zoopla, ImmobilienScout24 and Resales Online, franchise networks such as Sotheby's International Realty, Christie's, Knight Frank and Savills, and your website, partner sites and other MLSs. More than 100 portals and franchise networks are supported, in unlimited languages.

03 / Leads & contacts

Every enquiry reaches the right agent.

Leads from portals, your websites and campaigns arrive in the CRM on their own. No inbox to forward, no enquiry left until Monday.

One client, one record: all activity and tasks with the client in a single timeline.

Enquiries match properties, automatically or manually. In automatic mode the client gets an email from the assigned agent when a new property matches; in manual mode the agent is notified to act.

Automations with Zapier, N8n or Make can do wonders with your leads and contacts, including processing them.

Diagram. Enquiries from portals such as Idealista, Rightmove and Kyero, from your own website and from campaigns such as Google Ads and Facebook Ads, arrive on their own and land on one client record. The record keeps all activity and tasks with the client on one timeline and is assigned to an agent automatically, via Zapier, N8n, Make or AI. The agent follows up by email from the agency's own address and by calendar, which syncs by iCal, and chats with the buyer through WhatsApp Web.

04 / Team

Keep the work with the team, not in separate inboxes.

Shared records, tasks and logged activity give the agency continuity. A colleague can understand the work already recorded, while roles and permissions determine what each person can access.

Recurring tasks and a built-in calendar, synced by iCal, sit alongside the property's or contact's information.

Emails and WhatsApp messages are logged on the file, whether sent from the CRM or filed into it.

Private and public documents stored on contacts, properties and developments.

Diagram. Five departments of an agency (listings, marketing, sales, back office and management) all add to the same property record, one after another. The record's timeline shows photos and floorplans added by listings, publication to portals by marketing, a viewing and visit feedback from sales, a sale contract generated from a template by the back office, and a follow-up task assigned by management. Below them, automations and an AI agent working through the API add a description translated into three languages, detected missing property fields and a lead summary.

05 / Newsletters

Email marketing based on the work your team already did.

Design your newsletters from templates in the built-in MJML editor, and segment each send using the enquiries already stored in the CRM - no lists to build or maintain. Included in the Pro plan.

  • Segmentation without groups: search the clients whose stored enquiries match the send and add them.
  • Every send respects GDPR and each contact's choice about receiving email.
Diagram. The agent picks the properties for the send, searches the clients whose stored enquiries match them and adds them to the send - segmentation happens over the enquiries already in the CRM, with no lists to maintain. The newsletter is laid out in the built-in MJML designer from templates, and every send respects GDPR and each contact's decision about receiving email. Included in the Pro plan.

06 / Matching

Opportunities, found while you work.

The CRM turns every new property or new enquiry into a sales opportunity, automatically matching inside your agency and across the network via .

In your agency: a new property is matched against your enquiries. Automatic enquiries alert the client; manual ones notify the agent.

Across agencies: and trigger sales opportunity notifications across the network, securely.

You stay in control: private data is never shared, and you can block the agencies you do not want to work with.

Diagram in two lanes. First lane, inside your agency: a new property is matched against your enquiries. An enquiry in automatic mode sends the property alert straight to the client on behalf of the assigned agent; an enquiry in manual mode notifies the assigned agent of the opportunity. Second lane, across agencies with REMS: your agency publishes a PropertyAd, an advert for a special opportunity such as a price reduction, and a NetworkLead, an unusual client request with extra requirements, with no personal data. REMS matches them automatically against the enquiries and properties of other agencies, pocket listings included, and fires several match notifications to agents in other agencies, who decide whether to act. Private data is never shared, and agencies can block the agencies they do not want to work with.

07 / Sales

From agreed interest to completion, on one board.

Once a buyer's interest in a property is agreed, the sale moves from one stage to the next, with its documents and payments attached.

Fully configurable stages to match the way your agency closes a sale.

Documents and payments added to the sale as it moves along.

Volume in progress and forecast income visible at a glance.

Diagram. A kanban board with four configurable stages: interest agreed, reservation, contract and notary. Six sales sit in the stages, each card showing the property, the buyer, the price and its latest documents or payments. Below the board, the volume of sales in progress is 4,340,000 euros and the forecast income from them is 130,200 euros.

08 / Documents, reports & exports

Paperwork generated from the work already recorded.

Contracts, documents and owner reports are filled from the information already in the CRM, and any search can be exported, so nobody types it twice.

Documents from your templates, generated from the record. Generation is included in every plan, at no extra cost.

Owner reports generated from the activity logged on the property: enquiries, viewings, feedback and offers. Nobody writes them by hand. Confidential property reports too.

Export from any search of properties, contacts, activities and more, in Excel, CSV or PDF. Need a custom report? Ask us and we will add it.

09 / Switching

Bring your listings and contacts. We handle the move.

We import properties and contacts by XML and regularly move agencies over from Idealista Tools, Inmovilla, Resales Online and Infocasa.

Nothing switches off on day one. Run Inmobalia alongside your current software with a daily XML import, and we generate the XML your website already reads, so it keeps working while your team settles in.

Diagram. Your current system, such as Resales Online, Inmovilla, Infocasa, Kyero or any XML export, keeps running. Every day, an XML import copies its properties and contacts into Inmobalia CRM, which runs in parallel until the switch-over day you choose. Meanwhile Inmobalia generates the XML feed your existing website expects, so the website does not change.

Too much information?

A 30-minute demo will answer your questions and show how Inmobalia can adapt to the way your agency works.

Call us at +34 951 400 072. A person answers.